Constructivist and Ecological Rationality in Economics
A recurrent theme in economics is that the values to which people respond are not confined to those one would expect based on the narrowly defined canons of rationality. Research in economic psychology has prominently reported examples where .fairness. considerations are said to contradict the rationality assumptions of the standard socio-economic science model. But experimental economists have reported mixed results on rationality: people are often better, in agreement with, or worse in achieving gains for themselves and others than is predicted by rational analysis.
Smith, V. (2002) Constructivist and Ecological Rationality in Economics, Les Prix Nobel.